Movements: A good manufacturer start their journey with raw pieces of brass, stainless steel, and other alloys used for the movement. The case making department or third party, for example, does not have to wait until the movement is finished or the dial receives its final colour or finish. ![]() The production process consists of several parallel processes. Production: Once a company is certain about how a watch should look and which designs it should have, the production can begin. Everything must perfectly correspond together, especially since the room for error in watch manufacturing is tiny. In some companies, it is all under one roof to make sure that a watch or movement design is achievable. Do not underrate the role of research and development at this stage either. Others use real stainless steel for prototypes, sometimes with dummy movements or just basic calibres that fit. A couple of brands use 3D printing techniques to look at patterns based on these computer designs. Today, most watch manufacturers use advanced CAD (Computer Aided Design) systems to design watches and all their components. Below is the process which makes your timepieces more valuable and precious.Ĭoncept and Design: Before a company can start producing a watch, they need to come up with an idea a concept that can be transformed into an actual design. When you look at your treasured timepiece – or perhaps its price tag – it's easy to recognize that it must have taken quite a bit of effort to produce. So, companies must design such decorative pieces consequently. The consumer perception of designer clocks is that people prefer to buy expensive looking clocks but at affordable prices. In order to maintain the clock business, all major players are now focusing on designer clocks even as demand for decorative wall clocks has gradually improved worldwide. ![]() Customers consider such kind of wall clocks as adornments or décor pieces for their homes and offices and not just time telling machines.ĭemand for usual design wall clocks has fallen significantly by 65per cent in the last couple of years. Modified products in the form of wooden and metal-built designer wall clocks, at times encrusted with gems and jewellery, are in demand from customers. The move says industry sources, is also a result of a shift in consumer preferences for such products. Traditional wall clock manufacturers have been forced to tweak the products and offer the same as the designer and attractive pieces with aesthetic value in homes, offices and other premises. With an abundance of time-telling devices available, wall clocks have been able to retain their popularity by maintaining the utility value and basic efficiency. In an era dominated by fancy gadgets such as mobile phones and computing devices that also tell time, clock makers have turned to offer customised designer products amidst dwindling sales. The adage fits well for the wall clock manufacturing industry. Time and tide wait for none, goes the proverb. Let's look at who is keeping time in the country. From the olden days, royal maharajas using the pocket watches to the current next-gen using smartwatches and techno wearable devices, some Indian brands are attempting to take over international look & feel while retaining the age-old charm. ![]() When looking at the modern-day clock and trying to understand the way we value time, it is important to examine the root of our modern timepieces.
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